ADVERTISING

There is a Method to Their Adness: The Formal Structure of advertisement. New Literary History, Vol. 14, N°2, Winter 1983.

Legislating Morality: The Progressive Response to American Outdoor Advertising . 1900-1917. by Quentin J. Schultze, Journal of Popular Culture, Vol. 17, N° 4, Winter 1988

" Madison Avenue in the Reagan Twilight", by Nicholas Mills; Dissent, Summer 1988.

"They need it now": Science Advertising and vitamins; 1925-1940" by Rima D. Apple, Journal of Popular Culture, Vol. 22, N° 3, Winter 1988.

"The Uses of Television Commercials in Reporting Everyday Events and Issues", Neil Alperstien. Journal of Popular Culture. Vol. 23, N° 1, Summer 1989.

"Coins Stamped with Advertising: A Forgotten Chapter of Nineteenth Century Midwestern History", Brunk, Journal of American Culture, Vol. 14, N° 1, Spring 1991.

"’For the Rest of Us’: A Reader-Oriented Interpretation of Apple's ‘1984’ Commercial", Scott, Journal of Popular Culture, Vol. 25, N° 1, Summer 1991.

"Chrysler's Success Story: Advertising as Anecdotes", Benson and Thorpe, Journal Of Popular Culture, Vol. 25, N° 3, Winter 1991.

"The Anti-Advertising Bias in 20th Century Literature", Strauss, Journal of American Culture, Vol. 16, N° 1, Spring 1993.

	"Joe Sedelmaier and the Creative Process", Dee, Journal of Popular Culture, Vol. 26, N° 4, Spring 1993.
	"Commercialization of the Rap Music Youth Subculture" Blair, Journal of Popular Culture, Vol. 27, N°3, Winter 1993.

"Advertising Strong Force or Weak Force?", Syracuse Scholar, Vol. 10, N° 1, 1990.

"Memories, Anticipation and Self-Talk: A Cultural Study of the Inward Experience of Television Advertising", Alperstein, Journal of Popular Culture, Vol.28, N°1, Summer 1994.

"Borrowing Regionalism: Advertising's Use of American Art in the 1930's and 40's", Doss, Journal of American Culture, Vol.5, N° 4, Winter 1982.

	"Gay Blades: Homoerotic Content in J.C. Leyendecker's Gillette Advertising Images", Martin, Journal of American Culture, Vol.18, N° 2, Summer 1995.
	"Fashion in the Age of Advertising", Martin, Journal of Popular Culture, Vol.29, N°2, Fall 1995.

"’Speaking of Annihilation’: Mobilizing for War against Human and Insect Enemies, 1914-1945", Russell, Journal of American History, Vol.82, N° 4, March 1996.

"The 1986 Statue of Liberty Centennial: 'Commercialization' and Reaganism", Evertz, Journal Popular Culture, Vol.29, N° 3, Winter 1995.

"’Feel Like a Million!’: The Propitious Epoch in Men's Underwear Imagery, 1939-1952", Martin, Journal of American Culture, Vol.18, N° 4, Winter 1995.

"Defining Trade Characters and Their Role In American Popular Culture", Phillips, Journal of Popular

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